Once Labeled is an Australian fashion label focused on creating meaningful and relevant plus-size formal dresses and occasion wear inspired by real women and fashion trends. They aim to deliver beautiful, well-made, and wearable gowns and help cultivate a community where size is no longer a prerequisite for beauty standards.
Once Labeled gowns are intentionally made to champion and celebrate curve bodies, from curve-conscious design features to luxe fabric choices.
Explore a diverse selection of styles and gowns curated exclusively for sizes 16 to 30.